Comics, Cosmetics and SpyGal

Spygal #1 courtesy Marvel.com

 Get ready for a new action heroine! Marvel and Benefit Cosmetic intoduce the first ever beauty inspired hero, SpyGal.

 “The superpowers of our bestselling pore minimizer, the POREfessional, created such an international sensation, we knew it was destined for greatness!,” said Julie Bell, EVP Global Marketing at Benefit Cosmetics. “Marvel, the world’s top storytellers, helped us bring our action hero SpyGal to life in the first ever beauty-inspired comic book.”

  Writer James Asmus (Captain America & Bucky, Generation Hope, Gambit) and artist Phil Noto will chronicle SpyGal’s adventures to inspire women.

“Marvel and Benefit both know that humor and intelligence can be a heroes’ greatest strength, especially when faced with life’s modern problems,” said Marvel Custom Solutions Editor Bill Rosemann. “SpyGal dispenses justice, beauty tips and witty life advice with an effortless grace, while also grappling with work and dating worries. Can SpyGal ever find Mr. Right…or must she sacrifice romance to the demands of her job helping powerful women spread their influence around the world? Writer James Asmus and artist Phil Noto reveal all in SPYGAL #1!”

For the entire story here’s the Marvel.com link.

This is definitely a unique merging of comics, marketing and makeup and will maybe lead more females into the comic shops. Asmus and Noto are a dynamite team for this character.

By Editor